October 26, 2023
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Finalists of the 2023 competition for Partnership Excellence
Accor, the world leader in hospitality and France's leading hotel operator, will play a key role in this celebration.
The brand therefore decided to create a team of athletes, but with a very different focus from the rest of its partners. Where performance is at the heart of other teams' training strategies, ALL has created the "ALL Champions Family", a family of athletes focused on passion, commitment and celebration. Profiles that embody ALL's values and carry Accor's promise "To welcome the world, to celebrate these Games".
A Night at McLaren by Hilton was born as an idea to reward Hilton customers and motorsport fans by giving them a once-in-a-lifetime experience, through leveraging Hilton’s McLaren Formula 1 partnership.
During the weekend of the 2023 Australian Grand Prix, Hilton gave 28 guests the chance to enjoy the ultimate overnight stay for any motorsport fan. Enjoying a one-night experience at the McLaren Technology Centre in Woking, UK, guests stayed in their own fully bespoke bedroom on the iconic Boulevard, all of which were named and styled after Hilton properties where the McLaren F1 Team are staying throughout the 2023 season.
The Radisson Collection Global Art Series started in September 2021 with the aim of deepening the brand’s connection to the art scene in each of the destinations where Radisson Collection properties can be found by creating a curated selection of immersive artwork and creative lifestyle experiences for guests to enjoy.
The campaign builds on the brand’s strong heritage connection to art and design, dating back to the opening of Radisson Collection Royal Hotel, Copenhagen, the world's first design hotel by renowned designer and architect Arne Jacobsen in 1960.
The Adova Group, a French industrial group specialising in bedding, owns well-known brands such as Simmons, Tréca Paris and Hotelys (hospitality), which are sold in France and internationally. Their products are 100% designed and manufactured at their production sites in France.