.jpg)
Applied to:
This award recognizes a marketing program that has successfully enhanced and promoted a brand, a group or a concept/product through innovative initiatives, tools or partnerships. The marketing initiative must demonstrate a deep understanding of its target audience and will have successfully engaged and inspired them through creative and effective collaborations.
* Brands/Groups may submit themselves or partners/agencies may submit on behalf of their clients.
The project:
Marriott Bonvoy Land brings the spirit of travel into Fortnite, turning the virtual world into a space for discovery.
Inside this immersive city, players explore themed areas inspired by global destinations and Marriott brands, from mountain escapes to urban adventures. The campaign engages a new generation through creativity and interaction, blending entertainment and inspiration.
By entering the gaming universe, Marriott Bonvoy opens travel to a wider audience and reimagines how people dream, play, and connect with destinations around the world.
The Hospitality Awards celebrate innovation and excellence and highlight the most creative initiatives in a sector that is constantly and rapidly changing hospitality.