Applied to:
This award celebrates the creativity and the enthusiasm of an opening or reopening party of a hospitality site (including hotel). This includes both the party itself and the communication around it.
The project:
The inauguration of Sindalah Island marked a defining moment for Saudi Arabia’s NEOM project and the global yachting community.
Hosted by Robb Report, Red Sea Week gathered over 650 distinguished guests aboard 65 superyachts for a celebration of luxury, culture, and innovation. The event featured performances by Alicia Keys and Katherine Jenkins, culinary experiences by Michelin-starred chefs, and immersive art and light installations across the new marina.
Blending natural beauty with architectural precision, Sindalah set a new benchmark for destination openings, showcasing NEOM’s ambition to create a world-class, sustainable haven for ocean travel and refined living.
The Hospitality Awards celebrate innovation and excellence and highlight the most creative initiatives in a sector that is constantly and rapidly changing hospitality.