Applied to:
This award recognizes innovative actions in the field of social responsibility, including diversity, inclusion, and governance that have positively impacted the community, local populations, employees, and/or tourists as well as business sites. The winning action or program will have demonstrated a deep commitment to social responsibility and governance through innovative initiatives, effective management practices, and measurable outcomes that have positively impacted stakeholders. This award recognizes programs or actions that have made significant contributions towards creating a more inclusive, equitable, and responsible establishment.
The project:
In partnership with Le Grand Bleu and the EDF Foundation, nhow Marseille opened its swimming pool to over 50 children from disadvantaged neighborhoods and with disabilities for free swimming lessons.
Conducted by certified instructors and supported by local partners, the initiative encourages inclusion, self-confidence, and connection to the sea. It also raises environmental awareness about preserving the Mediterranean. Each child received daily snacks and nhow-branded towels, emphasizing care and dignity.
This recurring program now runs annually, reflecting nhow Marseille’s commitment to social responsibility and to strengthening its ties with local communities through meaningful, hands-on action.
The Hospitality Awards celebrate innovation and excellence and highlight the most creative initiatives in a sector that is constantly and rapidly changing hospitality.