
Applied to:
This award recognizes a new concept, service, or initiative that has been implemented in a hospitality site and demonstrates the industry’s ability to innovate and renew itself in the area of well-being, detox, relaxation, fitness, mindfulness, and other related aspects. The initiative should provide a unique and different approach to promoting wellness, health, and mindfulness.
The project:
Immersed in the Mayan jungle along the Ruta de los Cenotes, SOTA redefines wellness as a journey of self-discovery through nature and sacred geometry.
Built by local communities, the retreat features crystal sanctuaries, a heart-shaped cenote, a temazcal, and a ceremonial center inspired by ancestral symbolism. Each structure aligns with the earth’s natural energy, creating harmony between architecture and spirit. Guests are invited to reconnect through holistic events, bio-pool rituals, and mindful gastronomy.
SOTA acts as a catalyst for transformation, where art, tradition, and consciousness merge to elevate human experience.