
Applied to:
This award recognises a distinctive and strategically designed guest experience that strengthens brand preference, enhances emotional connection and delivers consistent, memorable value across the guest journey. The initiative may be embedded within a loyalty programme or operate independently.
The project:
Kasada Hotels Africa partners with WOJO, the pioneer of Workspitality, to introduce a new way of working and living across the continent.
This master franchise integrates coworking spaces, private offices, and event areas within Kasada hotels, creating flexible environments for professionals and travelers. Designed for the rise of remote work and bleisure in this area, the initiative transforms hotels into connected hubs where work and community coexist.
By combining local presence with global expertise, Kasada positions itself at the forefront of Africa’s evolving hospitality landscape.